captured in the spotlight

PARLR is honored to have been featured in:

Metrowest Daily News

Success Clicks for PARLR

February 11, 2018

In April, the full-service salon/photography studio PARLR will be celebrating its grand opening in a much larger space in the Saxonville Mills complex. Business owner Rachael Rubin said she first started the venture in 2010, when she was 19 years old and working out of a Hofstra University dorm room on Long Island. She conducted a photo shoot with her two best friends, and then other people began asking her to do photo shoots for them. She moved up from the dorm room to a fraternity house basement and then to a garage in her hometown, Framingham.

Boston Magazine

The Cosmetics Connoisseur: Beauty Guru Rachael Rubin

July 20, 2017

On a winter’s day in upstate New York, budding makeup artist and shutterbug Rachael Rubin convinced a couple of college friends to let her doll them up for an impromptu photo shoot in the snow. Fast-forward eight years, and the Massachusetts native is still up to her old tricks, this time working with upward of 150 brides per year at her Framingham-based salon and portrait studio, Beauty Parlr and RLR Studio, where she and her team excel in pre-celebration beauty prep and day-of makeovers.

Framingham SOURCE

Entrepreneur, 26, Expanding To Create One of The Largest Hair & Photo Salons

May 30, 2017

Framingham High graduate Rachael Lynsey Rubin opened Beauty PaRLR and RLR Studio three years ago in April of 2014. The Saxonville business started with just four employees. Today, there are “40 talented individuals,” working for Rubin. But Rubin’s business, that was conceived in New York City, will soon dwarf salons and photo studios in the Big Apple, and even the entire East Coast. Rubin announced today, May 30, she is expanding PARLR, and staying right here in Framingham.

Boston Common

Take Your Best Photo Ever at Rachael Rubin's New RLR Studio

April 21, 2016

She’s photographed fashion designer Gemma Kahng, America’s Next Top Model Leila Goldkuhl, and a gaggle of other glitterati. Now, Rachael Rubin wants to give her fellow Bostonians a dose of the glamorous life. With her new RLR Studio and adjacent Beauty PaRLR, the 25-year-old has launched far more than a photography business.

Metrowest Daily News

Rachael Lynsey Rubin

May 26, 2014

My business is very unique. RLR Studio and Beauty PaRLR are two businesses located in 2,500 square feet of industrial chic space. We make others look and feel like the best version of themselves through beauty services and photography.
Beauty PaRLR is a beauty-finishing salon offering perfected specialty services to brides and women of all ages such as makeup applications, brow threading, lash extensions, custom blow-dries and organic spray tans.

Boston Voyageur

Meet Rachael Lynsey Rubin of Beauty PaRLR & RLR Studio in Framingham

October 2, 2017

No road is smooth on the path to success….If you’re successful, every struggle is turned into a learning lesson and a source of motivation. If not, you get road blocks. I don’t allow road blocks in my life!

press & opportunities

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